Site Usability Checklist
• Logo - upper left corner and prominent • Tag Line - concise description of what the site is about and value to user • Emphasize Core Tasks - conspicuous location for controls used to select important tasks • Homepage - clearly identified as official starting page from all other pages on the site. No opening staging pages • About - info on the corporation/project • Contact Us - phone numbers and email addresses • Customer Focused Language - use labels and words that have the most meaning to the customer • Style Standards - consistency in layout, capitalization and general writing style • Abbreviations & Acronyms - efi (expand first instances) • Reveal Content - use examples if possible instead of descriptions • Archiving - recent content or searches should be available • Links - descriptive names (no click here) and color set for different states (link, visited, hover, active) • Navigation - instantly visible labeling containing similarly grouped items. Link to current page deactivated • Site Search - input box at top right on homepage • Graphics - decorate construction, never construct decoration (Pugin) • Scrolling - no horizontal scroll at 1024x768, most critical elements initially visible without vertical scroll • Text - limit font styles but use easily distinguishable styles and sizes to emphasize differences on a high contrast background • Window Titles - company name (do not include ".com" "welcome to.." or "homepage") with short tag line • URLs - simple to remember and should work with or without prepending www • News - succinct clickable headline that conveys information (not just copy). Include a "freshness" date • Ads - on the periphery, clearly labeled and identifiable as advertising • Site Downtime - scheduled maintenance notification. Custom 404 error page that includes site navigation • Registration - give short compelling reason/benefit for signing upJakob's Law of the Internet User Experience: Users spend most of their time on other websites.
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